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Privacy Policy

Last updated: July 2, 2026

Auto Alternatives (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect when you visit autoalternativesllc.com, contact us, or bring your vehicle in for service — and how we use, share, and protect it.

By using our website or services, you agree to the practices described here. If you don’t agree, please don’t use the site.

Who We Are

Auto Alternatives
442 Galaxy Way, Modesto, CA 95356 (Repair & Mechanic Shop)
623 Bangs Ave, Modesto, CA 95356 (Body Shop & Collision Center)
Phone: (209) 424-7905 (Repair) · (209) 988-9824 (Body Shop)
Email: se*****@*****************lc.com

Information We Collect

Information You Provide Directly

When you request a quote, contact us, or bring your vehicle in for service, we may collect:

  • Your name
  • Phone number and email address
  • Vehicle information (year, make, model, VIN if applicable)
  • A description of the service you need or the issue you’re experiencing
  • Your mailing address (for invoicing or paperwork)
  • Insurance information, warranty contracts, or claim details (when relevant to your repair)
  • Payment information (processed by our payment processor — we do not store card numbers on our servers)

Information We Collect Automatically

When you visit our website, our servers and third-party analytics tools may automatically collect:

  • Your IP address and approximate location
  • Browser type, device type, and operating system
  • Pages viewed, time spent on the site, and links clicked (including which phone number and CTA buttons you click)
  • The website that referred you to us (if any)
  • Cookies and similar technologies (see “Cookies” below)

How We Use Your Information

We use the information we collect to:

  • Respond to quote requests, questions, and appointment inquiries
  • Perform vehicle repair, body work, and related services
  • Communicate with you about your service (updates, pickup notifications, follow-ups)
  • Process insurance claims and warranty claims on your behalf, when applicable
  • Send invoices and process payments
  • Improve our website and services based on how people use them
  • Comply with legal obligations (tax records, warranty documentation, safety recalls)
  • Protect against fraud, spam, or misuse of our website

We do not sell your personal information. We do not share it with data brokers.

How We Share Your Information

We share information only when necessary to serve you or when required by law. Specifically:

  • Service providers. Companies that help us operate the business — website hosting, email delivery (Brevo), analytics (Google Analytics), advertising (Meta), payment processing, appointment management, and accounting. These providers receive only the information they need to do their job and are contractually required to protect it.
  • Insurance companies and warranty administrators. When you ask us to handle a claim, we share the information needed to process it (your name, vehicle, damage or repair details, and photos).
  • Parts suppliers. When ordering parts specific to your vehicle.
  • Legal and safety obligations. If required by court order, subpoena, law enforcement, or to protect the safety and rights of our customers, employees, or business.
  • Business transfers. If Auto Alternatives is ever sold, merged, or reorganized, your information may transfer to the new owner subject to this same policy.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to remember your preferences, understand how visitors use the site, and improve our service.

Types of Cookies We Use

  • Essential cookies. Required for the site to function — for example, remembering that you’ve submitted a form so we don’t show it twice.
  • Analytics cookies. Google Analytics (GA4) tracks anonymous usage patterns so we can see which pages are helpful and which need work.
  • Advertising and remarketing cookies. Meta Pixel (Facebook/Instagram) helps us reach previous visitors with relevant ads on those platforms.
  • Tracking of key events. When you click a phone number or submit a form, we log the event (not your identity) so we can measure which parts of the site drive customers to call us.

Most browsers let you refuse cookies or delete them after the fact. Turning them off may affect how some parts of the site work.

Third-Party Services We Use

Each of these providers has its own privacy policy governing how it handles data:

How We Protect Your Information

We take reasonable steps to protect your information:

  • Our website is secured with SSL/TLS encryption (the padlock in your browser’s address bar)
  • Payment card information is handled by PCI-compliant payment processors — we do not store card numbers on our servers
  • Access to customer records is limited to staff who need it to do their job
  • Our hosting infrastructure includes DDoS protection and regular security monitoring

No system is 100% secure. If we ever discover a breach that affects your personal information, we will notify you as required by California law.

How Long We Keep Your Information

We keep customer records as long as needed to serve you and comply with legal requirements — typically:

  • Quote requests that don’t lead to service: up to 24 months
  • Service records and invoices: 7 years (California tax and warranty requirements)
  • Insurance and warranty claim documentation: 7 years
  • Website analytics data: 14 months (default GA4 retention)
  • Marketing email subscribers: until you unsubscribe

Your California Privacy Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) give you specific rights over your personal information:

  • Right to know. You can ask what personal information we have collected about you, where we got it, how we use it, and who we share it with.
  • Right to delete. You can ask us to delete personal information we’ve collected about you, subject to legal exceptions (like tax and warranty records we’re required to keep).
  • Right to correct. You can ask us to correct inaccurate personal information.
  • Right to opt out of “sale” or “sharing.” California defines certain types of ad tracking as “sharing.” You can opt out of that at any time.
  • Right to limit use of sensitive information. You can restrict how we use certain sensitive categories of information.
  • Right to non-discrimination. We will not deny you service, charge you a different price, or provide a lower level of service because you exercised any of these rights.

To exercise any of these rights, contact us:

We will respond within 45 days. We may need to verify your identity before completing your request.

Do Not Sell or Share My Personal Information

We do not sell personal information for money. However, some advertising cookies and tracking pixels on our site may qualify as “sharing” under California law. To opt out of this sharing:

  • Contact us using any of the methods above
  • Use your browser’s Global Privacy Control (GPC) signal — we honor it automatically
  • Disable cookies in your browser

Children’s Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us information, please contact us and we will delete it.

Text Messages and Phone Calls

When you call our shop or submit a form, you consent to us contacting you back by phone, text, or email about your inquiry. Message and data rates from your carrier may apply. To stop receiving text messages, reply STOP to any message. To stop receiving marketing calls or emails, contact us using any method above.

Third-Party Links

Our website may link to other websites (for example, insurance companies, warranty administrators, or manufacturer resources). We are not responsible for the privacy practices of those sites. Please read their privacy policies before providing any information.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we’ll change the “Last updated” date at the top. Significant changes will be posted on our homepage or emailed to customers when appropriate. Your continued use of our website or services after we post changes means you accept the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

Auto Alternatives
442 Galaxy Way, Modesto, CA 95356
Phone: (209) 424-7905
Email: se*****@*****************lc.com

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